Furthermore, impact production targets a specific audience. Not everybody needs to watch the film. As a result, the film is often tailored to a specific audience and kept with this in mind throughout the development of the film. An Impact Producer often plays a crucial role in establishing partnerships, strategic management and making sure impact is being made. Emaho Films is one such hub for impact production. With their upcoming film “The Turtle Walker”, Emaho aims to bring awareness to endangered and at risk turtle populations around coastal Indian, and one man’s story of love with these beautiful creatures.
In the words of Jackie Robinson, “a life is not important except in the impact it has on other lives.” Similarly, the life of a production, of art, of creation is important when its impact has helped. Impact productions aim to do simply this.
This blog was first posted on The Turtle Walker on 7th December 2021